Strategic Account Acquisition Process (SAAP)

Coach

Noah Wesker-Tamari

Duration

4 hours

Who should attend:

C-Level execs, VP of Sales, VP of Marketing, VP of Customer Success

Who should attend:

C-Level execs, VP of Sales, VP of Marketing, VP of Customer Success

The Strategic Account Acquisition Process (SAAP) workshop is specifically designed to guide sales professionals through the intricacies of acquiring high-value strategic accounts.

This workshop provides a deep dive into the methodologies and best practices for identifying, engaging, and converting potential accounts that can significantly impact revenue growth.

Participants will learn how to leverage advanced targeting techniques and relationship-building strategies to establish credibility and trust with key decision-makers.

The focus is on creating a systematic, repeatable process that ensures consistency and success in acquiring strategic accounts in competitive upmarket environments.

This coaching provides participants with the criteria and tools needed to assess and choose the right channel partners who align with their strategic goals and have the capability to deliver significant value.

It also covers best practices for managing these relationships, ensuring effective communication, aligned incentives, and mutually beneficial outcomes.

Through practical exercises and real-world examples, participants will learn how to build and sustain partnerships that enhance market reach and drive upscale sales growth.

Outcomes:

After participating in the Strategic Account Acquisition Process (SAAP) workshop, attendees will have a thorough understanding of how to systematically identify and engage potential high-value accounts.

They will be equipped with effective strategies for establishing and nurturing relationships with key decision-makers, ensuring their approach is both persuasive and tailored to meet the specific needs of upmarket clients.

Additionally, participants will master a structured, repeatable acquisition process that enhances their ability to consistently convert prospects into long-term, lucrative accounts.

This skill set will enable them to significantly impact their company’s revenue growth by effectively targeting and winning strategic accounts in competitive sectors.