Channel Partner Selection and Management

Coach

Noah Wesker-Tamari

Duration

4 sessions

Who should attend:

C-Level execs, VP of Sales, VP of Marketing, VP of Customer Success

Who should attend:

C-Level execs, VP of Sales, VP of Marketing, VP of Customer Success

The Channel Partner Selection and Management coaching sessions are a crucial part of your going upmarket sales strategy, aimed at optimizing the process of selecting and managing channel partners to penetrate upmarket territories effectively.

This coaching provides participants with the criteria and tools needed to assess and choose the right channel partners who align with their strategic goals and have the capability to deliver significant value.

It also covers best practices for managing these relationships, ensuring effective communication, aligned incentives, and mutually beneficial outcomes.

Through practical exercises and real-world examples, participants will learn how to build and sustain partnerships that enhance market reach and drive upscale sales growth.

Outcomes:

Upon completing the Channel Partner Selection and Management coaching sessions, participants will be adept at identifying and selecting the most suitable channel partners for entering and expanding in upmarket territories.

They will possess the necessary skills to evaluate potential partners based on strategic alignment, market reach, and the ability to deliver on high-value targets.

Additionally, attendees will learn effective techniques for managing these partnerships, including setting clear expectations, aligning incentives, and fostering ongoing communication to ensure long-term success.

Equipped with these capabilities, participants will be able to leverage channel partnerships to maximize their market presence and achieve significant sales growth in upscale markets.